LDAT branding and acknowledgement guidelines

These guidelines exist to protect your LDAT’s community-led identity and ensure accurate acknowledgement of support from the Alcohol and Drug Foundation and the Australian Government.

When you create materials for your Community Action Plan (CAP):

• Your LDAT name is the main brand. A brand is how something is identified or recognised (name, logo, wording). We have introduced a “wordmark” (a text-based logo design consisting of your LDAT name) to help you promote your CAP activities. Always use your LDAT name wordmark as the most prominent logo.
• The Alcohol and Drug Foundation and Australian Government are supporters. They should be acknowledged in writing and/or through the approved logo, not presented as the creator or main brand.
• Only use the logos we provide or approve. Do not use the ADF logo on its own.
• When in doubt, ask your Relationship Manager before publishing.

Brand protection and compliance

• LDATs are granted permission to use the 3-in-1 ADF/LDAT/Australian Government logo only for CAP-related materials and only in the approved way.
• By participating in the program, LDATs agree to follow these guidelines under the Framework Deed, signed by the LDAT Lead on behalf of the LDAT.

Your LDAT name wordmark (primary branding)

A wordmark is a logo made up of words only. In this context, it’s your LDAT name, presented in a consistent style. Each LDAT can be provided with a personalised LDAT name wordmark. Your wordmark:

• should be the most prominent branding on anything you create
• shows that the work is community-led and not produced directly by the ADF
• can be used freely on CAP-related materials.

If you don’t have your wordmark, contact your Relationship Manager and they will arrange it for you.

The 3-in-1 ADF / LDAT / Australian Government logo (supporter acknowledgement)

This logo brings together the Local Drug Action Team, Alcohol and Drug Foundation and Australian Government logos. It is the only approved logo for acknowledging ADF and Australian Government support. Use it as a secondary logo, after your LDAT name wordmark.

Logo dos and don’ts

Do:

• use the logo exactly as supplied
• keep clear space around it
• ensure it is less prominent than your LDAT wordmark.

Don’t:

• edit, crop, recolour, stretch or separate it
• make it more prominent than your LDAT wordmark
• use it in social media profile images or cover photos
• use it alongside alcohol, gambling, tobacco, pharmaceutical or other brands not aligned with the LDAT program’s aims and objectives.

For full details, see the LDAT logo guidelines.

Written acknowledgement

Include one of these approved statements wherever you reference your LDAT work.

Standard acknowledgement:
This project is supported by the Alcohol and Drug Foundation and funded by the Australian Government.

For completed projects:
The [CAP name] was delivered through the Local Drug Action Team program with support from the Alcohol and Drug Foundation and funding from the Australian Government.

Social media tags

We’d love to help amplify your work. Tag the Alcohol and Drug Foundation when posting about your CAP activities. This helps us share your work and acknowledge our Australian Government funding partner.

• Instagram: @alcoholdrugfdn
• Facebook: @Alcohol and Drug Foundation
• LinkedIn: @Alcohol and Drug Foundation

What to use, depending on what you’re creating:

• reports: LDAT wordmark and written acknowledgement
• posters, flyers and pull-up banners: LDAT wordmark and 3-in-1 logo
• slide decks and presentations: LDAT wordmark on slides, 3-in-1 logo at the end
• social media posts: ADF social tags
• merchandise: LDAT wordmark only (check with your Relationship Manager first).

If you’re unsure whether a particular use is appropriate, contact your Relationship Manager before publishing or printing.

Last reviewed: 3 November 2026